Nissan Ariya e-4ORCE to lead Pole to Pole expedition

Nissan has shared a behind the scenes glimpse at the Ariya e-4ORCE’s journey to get ready for the Pole to Pole expedition.

The modified Ariya, which is due to be unveiled in February, will travel over 17,000 miles from the magnetic North Pole to the South Pole through extreme conditions, making it the first vehicle of any type to take on the journey. British adventurer Chris Ramsey and his wife, Julie Ramsey, will lead the charge, taking the modified Ariya e-4ORCE on the adventure of a lifetime.

In preparation to accommodate the harsh polar terrain of the Arctic and Antarctic, the Ramsey’s expedition Nissan Ariya e-4ORCE is being modified with a custom rugged exterior fit. Complete with raised suspension and flared wheel arches to accommodate large tyres and additional body kit, the Ariya is being prepared for protection against some of the world’s most extreme conditions.

“Daring to do what others don’t, Nissan and the team of extreme pioneers at Pole to Pole are pushing the limits of electric mobility, accelerating towards a cleaner, safer, more inclusive world​. In undertaking and completing this ambitious expedition, we hope to reach and inspire action in others all around the world, demonstrating the prowess of electric vehicles and speeding up adoption as part of the solution to reducing global emissions,” said Clíodhna Lyons, Region Vice President Product and Services Planning.

Nissan aims to increase the adoption of EVs and move towards a cleaner world in support of Nissan Ambition 2030, the company’s long-term vision to empower mobility and beyond with electrification as a central focus.