Xiaomi plans to bring EVs to Europe by 2027
Chinese performance EV brand Xiaomi will launch its first models in Europe before the end of 2027.
The brand, which has its roots in smartphones and other consumer technology, launched its first electric car in its native China in 2023.
Since then it has grown rapidly in its domestic market, enjoying an almost 200% increase in sales and shifting more than 157,000 cars in the first half of 2025 alone.
According to Xiaomi president William Lu, the brand wants to quickly become one of the world’s five biggest car makers, challenging the likes of Tesla and BYD. Part of that is expanding into Europe.
On an earnings call with international media, Lu confirmed that Xiaomi plans to launch its first cars in Europe in 2027.
He gave no more details of the timescale or model strategy but did say the company was currently researching and planning its entry into Europe. Previously he shared an image of the brand’s SU7 wearing German number plates on his Weibo social media account.
The SU7 was Xiaomi’s first EV – a sleek performance saloon designed to rival the Porsche Taycan. In China, it is available in single-motor versions with 295bhp or twin-motor variants with 664bhp. In June the radical quad-motor SU7 Ultra with 1,527bhp set a new EV lap record at the Nurburgring.
Following the SU7, this year Xiaomi revealed the YU7. Intended as a rival to the best-selling Tesla Model Y, the YU7 uses updated versions of the SU7’s powertrain with up to 681bhp and a claimed range of 519 miles on the Chinese testing cycle.
Priced from the equivalent of just £25,800 in its native China, strong demand for the YU7 has seen Xiaomi’s factories struggle to keep up. After a reported 240,000 orders were placed within 18 hours of the car’s reveal, the brand has faced a huge backlog. Waiting times for the SU7 are reportedly up to 41 weeks long and orders for the YU7 won’t be fulfilled for more than a year.
Next year, the SU7 and YU7 are set to be joined by a large range-extender SUV called the YU9, expected to be positioned as a rival to the Porsche Cayenne.
