5 AV Moves That Elevate Events
When you’re hosting an event, you want it to be memorable. Using the right blend of Audio-visual (AV) tools can transform your event into a high-octane, creative moment that will leave your guests hungry for more.
You’ll help create immersive experiences, whether you’re designing a concert or promoting your innovations in the auto industry.
Read on to learn about five key AV moves that can elevate your event, and how to implement them effectively!
1. LED Walls That Tell Stories
You can do so much more with LED walls than create a background on a stage. Used well, LED walls can convey content, stories, and stats that keep your audience eager to learn more. And if you’re trying to demonstrate new technology, LED walls can demystify complex information in a visually powerful way.
Give your audience the ability to see side-by-side data comparisons, heat maps of local driving conditions, or test loop data. Audiences love learning more about a car’s safety system and engineering, for example, and a well-designed LED display can make that information more accessible. Avoid using lots of tech jargon, and instead let the information speak for itself through blind-spot views and battery charging details.
Just make sure you’ve fine-tuned your LED display to suit your space. A wide format is ideal when you’re showing driving sequences, and you’ll want a brightness level of at least 800 nits if your display sits on a trade floor. Aim for a blend of footage, data comparisons, and simple text to make the biggest impact.
2. Crews Prepared for Fast Resets
You’ll need to be ready to move quickly when you’re prepping for an event. One moment you may have a speaker from your organization handling a microphone, and the next moment you could be showcasing a new vehicle. Consequently, you need a crew that can do resets quickly and professionally. You may need to swap out mics, change up the content on your LED screens, or move props into new positions.
AV changeover crews are critical to the success of your event. They’ll be ready with the next media playlist and know how to reposition cameras when you shift to something new. Plan on rehearsing these transitional moments before the event, and have a script ready so everyone involved knows how to make the transition happen seamlessly. You don’t want to lose momentum by having too much downtime or looking disorganized. Make sure you hire the best AV techs for your event in Las Vegas so it goes off without a hitch.
3. Premium Demo Zones with Directional Audio
You don’t want to blare audio from your space that interrupts everyone and every exhibit around you. You won’t exactly look professional, and you’ll create a loud and unpleasant environment. Instead, plan on using directional audio to create a more focused audio space.
You can highlight engine sound comparisons and showcase parking alerts or other safety features with a distinctive sound. And you’ll be able to do so without being a distraction. Consider using partitions or walls to help contain the sound in your space. Then guests can visit your display and feel like it’s designed just for their ears.
4. Live-Stream from Remote Tracks
You’ll bring more authenticity to your display if you can show how your vehicles operate. Live-streaming from a remote track can be an excellent addition to your display. You’ll be able to demonstrate everything from battery usage to infotainment displays directly in front of your guests.
Guests will appreciate seeing how vehicle tech looks on the road, and they may discover questions to ask as they watch. When you’re trying to boost credibility and give guests insights into cabin noise levels or interior upgrades, live-streamed test drives are key. Be sure to have crew members assigned to the live stream both at the event and at the track in case there are issues. Establish times for live-streamed test drives, too, on digital signage to help ensure guests return to your display.
5. Wireless Headsets
With so many people at live events, they’re bound to get noisy. Offering guests wireless headsets can help introduce a sense of calm, and a more personal experience. Wireless headsets are ideal when you’re doing explanations of safety systems or talking about new design features. Use them when you’re trying to explain tech updates in greater detail or reveal a new product. Guests will enjoy being able to hear all content clearly in a more protected scenario.
Enhance Your Event
You can bring clarity and energy to your event with a better approach to AV. Use LED walls to display content and bursts of imagery, and directional audio to help guests hear what you have to offer. Live-stream test drives, too, to bring transparency and authenticity to your display. When you have a skilled crew behind the scenes creating your AV display, you’ll bring an extra wow factor that keeps your audience interested.
